Nick Daddona

Owner/President

Nick Daddona was born and raised in Fall River, Massachusetts. He graduated from BMC Durfee High School and went on to study business at Saint Anselm College in Manchester, New Hampshire.

After college, he became a registered representative with a national financial firm, where he began his career in the investment industry. With a growing interest in helping individuals plan for their future, Nick founded Southcoast Financial Group. The firm was established to provide personalized guidance with a focus on retirement strategies, income planning, and asset preservation. Nick and his team take a holistic approach, helping clients align their economic decisions with their goals and values.

Outside of his professional work, Nick’s greatest joy is his family. He and his wife, Lucy, live in Marion, Massachusetts, with their two children, Charlotte and Elliott.

Tayla Vardo

Director of Operations

With over five years in executive and operational roles, Tayla Vardo brings her skill of helping people achieve their goals to the team at Southcoast Financial Group. She is dedicated to assisting individuals to achieve their financial and retirement objectives with precision and determination.

Outside the office, Tayla cherishes time spent alongside her husband, James, and their dog, Riley. In her downtime, she finds fulfillment in a cozy night at home crocheting or reading and is an avid licensed yoga enthusiast. She values the bonds she shares with her family, especially her niece and nephew, and is a proud graduate of Bridgewater State University.

Tayla’s approach to life blends her commitment to her career with her love for helping people, making her journey with us one of dedication and fulfillment.

Brieanna Wood

Marketing and Client Relations Manager

Brieanna Wood is our Marketing & Business Development Manager. She is a graduate of the University of Massachusetts, Dartmouth, Charlton College of Business and brings several years of experience to our organization with a background in event planning, marketing, and community engagement.

Outside of her professional endeavors, she finds fulfillment in spending time with her partner, Brody, and their dog, Titus. Brieanna enjoys hiking the White Mountains in New Hampshire, being with friends & family, and traveling to new destinations when the opportunity presents itself. Brieanna’s altruistic philosophy combines her dedication to her marketing career with her genuine desire to assist Southcoast Financial Group clients on their financial journeys.

Randi Gibbons

Investment Advisor Representative

Randi has developed a keen understanding of the complexities of investment strategies, retirement planning, and wealth management. This background allows her to offer personalized, thoughtful advice that is tailored to each client’s unique needs and aspirations.

Randi’s passion for finance is matched only by her dedication to building long-term relationships with her clients, ensuring they feel confident and supported throughout their financial journeys. She takes great pride in guiding individuals, families, and businesses through the intricacies of financial planning, always striving to help them make informed decisions that align with their goals.

Outside of her professional life, Randi is an avid sports fan, enjoying a variety of activities and closely following her favorite teams. She also enjoys exploring different artistic outlets, including painting and crafts, which allow her to unwind and express herself in new and imaginative ways. Whether she’s attending a game or working on a new project, Randi brings the same level of passion and dedication to her personal interests as she does to her professional endeavors.

Shannon Butler

Office Manager

Shannon Butler is our dedicated Office Manager and a proud graduate of Johnson & Wales University. With over 25 years of experience in administrative roles, she brings a wealth of knowledge, organization, and efficiency to our team. Her attention to detail and commitment to excellence ensure that our office runs smoothly, providing the best possible support to both our staff and clients.

Outside of work, Shannon loves spending quality time with her friends and family. She enjoys exploring new restaurants, taking scenic trail walks, and finding ways to lend a helping hand whenever she can. Her warm personality and passion for assisting others make her an invaluable part of our team and community.